Why You Should Promote Volunteerism at Your Business

The second week of April is National Volunteer Week — what better time to consider the many benefits that promoting volunteerism can have for your organization? There are direct links between having your employees volunteer their time outside of work and your business’s improvement. Let’s take a look at four reasons why volunteerism is such a good idea.

It Gets Your Name Out There

When your employees are volunteering in the name of your business, you’re also marketing your company — both to the public and to potential clients. Volunteering is simply one of the best ways to get your company’s name out there in your area! Since your employees are working for something greater than themselves, people will take notice and associate your brand with a positive message.

It Ingrains You in the Community

Volunteerism also helps to ingrain you more deeply in your local community. When your organization does things to benefit the area in which you live, you’ll be remembered for it. You might even find your organization partnering with other businesses in your area for volunteer efforts, further ingraining yourself into the minds — and hearts — of those who live in your community.

It’s a Powerful Recruitment Tool

Having an active volunteering program at your business is also a powerful way to recruit socially conscious employees. Many employees want to know they’re making a real difference, beyond their normal work duties.  If they know working for your company makes a positive impact in others’ lives, they’re that much more likely to accept the job offer.

It Makes Employees Happier and More Productive

Volunteering makes us feel good. When your employees are happy, they create a more positive and helpful work environment. That means your employees are happier while on the job and cultivate a greater company culture and office morale; it also means employees are more productive. Plus, this kind of positive culture helps your organization to retain the best employees — if your company is a great place to work, what reason do star employees have to find employment elsewhere?

Happier employees, a better work environment, and engagement and marketing opportunities in your community — there’s no reason you shouldn’t be implementing volunteerism at your organization. To learn more, contact High Profile at 972-991-7900 or visit us online to find out how our staffing service can help.